- Peugeot: 38 666 sold in 2007 / 16.39839 million = 0.002357 = number of Peugeots sold per capita population in 2007.
- Total: 504 198 sold in 2007 / 16.39839 million = 0.030746 = number of cars sold per head ?? s population in 2007.
The counter of the number of cars sold in 2007 stopped at 504 198 units. That is four percent more than in 2006, according to figures from the RDC Data. Topper is still Volkswagen, closely followed by Opel. The best selling model is also the Peugeot 207. While the number of registrations in December 2007 was slightly lower than for December 2006, the yearly total thus left it recorded a plus.
Volkswagen did most cases and stands with 50 015 registrations at the top. That number is 1% less than in 2007. The closest competitors saw their sales.
They experienced in 2007 a limited market growth of 2% in France by foreign brands sold better than in previous years. 54.5% of auto consumers chose a model of foreign-made versus 45.5% for a voiture of the Renault group or PSA.
- Peugeot 407: 41 710 x sold
- Peugeot 207: 131 623 x sold
- Peugeot 307: 65 800 x sold
Precise numbers could be further there is not found.
- Family car ?? s
- Commercial ?? s
- Sport Models
In the Netherlands, Peugeot is seen as a trade mark for the middle class. Peugeot example, very suitable as a commercial vehicle, for the non-leaders, seeing the car ?? s look modern and are very innovative but compared to brands like BMW and Mercedes fairly cheap. Thus, they can be equipped with all the modern gadgets like GPS. But the more technical poke the higher the price tag.
In France, Peugeot next to Renault, the leading car brand. In the already fairly nationalistic France is often chosen for a car in their own country. Further see the French Peugeot as a good solid car that has a modern look and is especially suitable for the middle class.
- Netherlands: BMW, Volkswagen, Toyota and Nissan, Ford and Opel.
- France: Mainly Citroën and Renault. Other foreign brands begin within France now sell better. These are Hyundai, BMW, Toyota and Ford.
In a Peugeot as a model in 1007, those who purchase decision takes less bothered by opinions or judgments of others. The type 1007 is an example of a Peugeot that is often driven by a single person. For a family car from Peugeot, the French woman is the judgment of the woman much more important. Her opinion counts towards the final purchase. For a family car, according to the dealers so that the woman takes the purchasing decision in 60% of cases. It turns out that even in 85% of purchasing decisions, the woman is involved.
- Peugeot 207 cc from ?? 23.500, -
- 407 coupe ?? 38.000
- Peugeot 207 cc from ?? 18 650, -
- 407 coupe ?? 30 000
In France, prices are lower in the case of all types of Peugeot transportation costs.
All these cars are models with five doors, and they are focused on the family. It is mainly the standard ?? ?? gezinsauto`s who do well at this time in France. What also makes sense because this is the biggest market.
Marketing analysis Grolsch